Ideas not people rule the world, competing for supremacy, domination. Conflicting, waring to gain the upper hand, control. Virus like as it spreads through the population Infecting all that come in contact. Ideas are insidious things, once infected nearly impossible to ignore. Populations are controlled by ideas. Religious ideas, political ideas, run gunshot over millions, pitting whole populations against one another. The relative nature of ideas is dependent on the level of infection. Where do ideas come from? Who or what injections them into our releam. Ideas make us do things, controls us. Free will just an illusion. Ideas make us behave as they will. Can there be a unifying idea that shows us the way? Would that just be universal control? Are our brains complex enough to see the unifying Idea when it finally arrives? Memes can lead us into the future, or undo it all.